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Blog posts
by
Kayla Steenkamp
With over 2,400 apps available in the Slack App Directory.
Kayla Steenkamp
Media Release
iion Partners with WeGame2 to Expand Unified Game Advertising in UK & EU
May 30, 2023
3 Minutes
Kayla Steenkamp
Media Release
iion Secures Seed Funding to Propel Growth in the Game Advertising Industry
May 30, 2023
3 Minutes
Kayla Steenkamp
Interview
iion x Anzu Q&A: Exploring Game Advertising as the Next Media Frontier
May 30, 2023
3 Minutes
Kayla Steenkamp
In-Game Advertising
Brand Lift Studies in Game Advertising
May 30, 2023
5 Minutes
Kayla Steenkamp
In-Game Advertising
2024 Game Advertising Trends You Can't Afford to Miss
May 30, 2023
5 Minutes
Kayla Steenkamp
In-Game Advertising
Inside In-Game Advertising: Insights into Implementation, Tactics, and Advantages
May 30, 2023
8 Minutes
Kayla Steenkamp
In-Game Advertising
Performance Marketing vs. Brand Marketing in Game Advertising
May 30, 2023
5 Minutes
Kayla Steenkamp
App Monetization
Waterfall to Real-Time Bidding: The Future of Game Monetization
May 30, 2023
5 Minutes
Kayla Steenkamp
In-Game Advertising
Cross-Device Advertising in the Gaming Industry
May 30, 2023
5 Minutes
Kayla Steenkamp
Media Release
Adscholars and iion Partnership To Transform Gaming In India & the Philippines
May 30, 2023
5 Minutes
Kayla Steenkamp
Interview
The Advertising Game: Get the scoop from IAB Australia's Gai Le Roy
May 30, 2023
3 Minutes
Kayla Steenkamp
AdTech
Google Monetization Platforms: Bidding Changes Unpacked
May 30, 2023
4 Minutes
Kayla Steenkamp
AdTech
New Google Consent Management Requirements
May 30, 2023
5 Minutes
Kayla Steenkamp
AdTech
Player Engagement: A Full Funnel Advertising Approach in Gaming
May 30, 2023
4 mins
Kayla Steenkamp
AdTech
Developing Brand Relationships in Mobile Games
May 30, 2023
6 mins
Kayla Steenkamp
AdTech
Beyond Netflix: How Gaming is Reshaping Entertainment
May 30, 2023
7 Minutes
Kayla Steenkamp
In-Game Advertising
How Brands Can Capitalize on the Gaming Industry’s Creator Economy
May 30, 2023
5 Minutes
Kayla Steenkamp
In-Game Advertising
Why You Should Add Game Advertising to Your Marketing Strategy
May 30, 2023
5 Minutes
Kayla Steenkamp
In-Game Advertising
Maximise Your Game's Revenue: Google Ad Manager vs AdMob Explained
May 30, 2023
5 Minutes